Solution
Lead intake & intelligence
A lead arrives. Before anyone picks up the phone, the company is identified, the relevant people are found, public context is gathered, and a short briefing is waiting — with its sources attached.
What the workflow does
Research that a salesperson would otherwise do by hand, done before the first conversation instead of during it.
What arrives
A new lead or inquiry
- Website form or inbound email
- A referral or a list import
- A record created in your CRM
- Event or webinar registration
What Agynx prepares
Company and people context
- Email domain resolved to a company
- Website read and summarized
- Relevant roles and likely decision-makers
- Recent public signals worth knowing
What becomes an exception
Anything uncertain
- Personal email domains with no company
- Ambiguous or shared company names
- Thin or contradictory public information
- Duplicates of an existing record
What the person receives
A short briefing
- What the company does, in a paragraph
- Who the contact is and what they likely own
- Why this account may care now
- Suggested questions, sources and confidence
Step by step
Every step records where its information came from, so a claim in the briefing can be traced back rather than trusted.
Capture and normalize
Parse the submission, keep the campaign and referrer, and check the CRM for an existing relationship before creating anything new.
Resolve the company
Separate a corporate domain from a personal email provider, match the domain to a company and its real website, and flag subsidiaries or ambiguous names rather than guessing.
Read the website
Summarize what the company does, who it serves, how it appears to make money, and its rough scale — capturing the evidence and the date it was read.
Identify the people
Determine function, seniority and likely responsibility from permitted public sources, and classify the contact as a probable decision-maker, champion, user or low-relevance contact.
Check recent signals
Look for the events that change timing: funding, hiring, launches, leadership changes, expansion, or public reputation signals.
Score and route
Apply explicit written rules for fit, role relevance, urgency and data confidence — not one hidden number — then route to the right owner.
Prepare the briefing
Assemble the summary, the reasoning, the suggested questions and the recommended next action, with sources, timestamps and uncertainty marked.
Learn from the outcome
Record what the salesperson corrected and what actually happened, so the rules and the template improve.
What we will not claim
Research is not the same as knowledge, and a briefing is not a verdict.
- Outreach is drafted for a person to send, never sent automatically.
- Inference is labelled as inference; facts carry their source and date.
- Missing information is reported as missing rather than invented.
- Qualification rules are written down and reviewable, not hidden in a score.
- Only permitted public sources are used, under their own terms.
Research is not certainty. A briefing is a starting point for a conversation, and any consequential judgement about a person or a company stays with the person making it.
Founding design partners
How prepared is your next first call?
If your team still opens four browser tabs before they know who they are talking to, that is the workflow we would start with.